Bookshop Loyalty Program
Chapters of loyalty
Independent bookshops survive on community, curation, and connection. A loyalty program strengthens these bonds, rewarding readers for choosing your shop over Amazon and building a community of book lovers.
Why Bookshops Need Digital Loyalty
Compete with Amazon
Online is cheaper and more convenient. Loyalty rewards the choice to shop local.
Build a reading community
Independent bookshops are cultural hubs. Loyalty formalizes this community.
Encourage discovery
Unlike algorithm-driven recommendations, you curate. Reward readers for trusting your picks.
Challenges Bookshops Face—and How Stampet Helps
Common Challenges
Price competition
Online prices are lower. Loyalty adds value that isn't just price.
Showrooming
Some browse in-store, buy online. Loyalty incentivises completing the purchase with you.
Varied purchase frequency
Some customers buy monthly, others yearly. Program must work for both.
How Stampet Helps
Spend-based points
Points per pound spent ensures fair earning across price points.
Staff picks rewards
Bonus points for buying staff-recommended titles. Highlights your curation.
Event access
Loyalty members get early access to author events and signings.
Example Loyalty Programs for Bookshops
Here are proven loyalty program ideas that work perfectly for bookshops.
Bookworm Rewards
Points on purchases
"Earn 1 point per £1. 100 points = £5 off. Simple and universal."
Staff Pick Club
Curated recommendations
"Buy 5 staff-picked titles, get the 6th half price. Builds trust in curation."
Reading Challenge
For devoted readers
"Buy 12 books in a year = exclusive tote bag + 10% off for the next year."
Perfect For These Bookshop Types
Frequently Asked Questions
Write Your Bookshop's Loyalty Story
Build a community of devoted readers. Free to start with Stampet.
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